Bombay High Court has ruled in favor of Shilpa Shetty, protecting her personality rights by ordering the removal of defamatory and infringing online content. The court directed the defendants to refrain from using or misrepresenting Shetty’s name, image, voice, likeness, or persona in any manner, and immediate takedown of such content from various platforms.
This decision emphasizes that the identity and reputation of public figures cannot be exploited or digitally misused without consent. Shetty's lawyer, Sana Raees Khan, highlighted the ruling's significance in curbing the misuse of emerging technologies online. The court's directive reinforces the responsibility of digital platforms and intermediaries to promptly remove such material and prevent the misuse of technology that can harm an individual’s dignity and reputation.
This legal victory sends a clear message about the protection of personal rights in the digital sphere.
